Jake Rutter
Digital Technology Leader & Strategic Innovator
Professional Summary
Experienced digital technology leader with 20+ years of expertise in ecommerce engineering, digital transformation, and high-performing team leadership. Proven track record of driving technology modernization for global brands, implementing scalable platforms, and delivering performance-enhanced solutions that drive business growth.
Core Competencies
Leadership & Strategy
- Digital Transformation
- Engineering Team Leadership
- Operations & Release Management
- Agile Transformation & Scrum
- Hiring & Coaching
Ecommerce Platforms
- Shopify / Shopify Plus
- Salesforce Commerce Cloud
- Magento
- Oracle Commerce (ATG)
Technical Expertise
- React, Next.js, Vue.js
- Full-Stack Development
- API Integration
- Performance Optimization
- Headless CMS Architecture
DevOps & Operations
- CI/CD (Jenkins, GitHub Actions)
- Automated Testing
- Monitoring & Observability
- Feature Flagging & A/B Testing
Professional Experience
Senior Digital Technology Leader
2020 - PresentVarious Global Brands & Consulting
- Lead digital transformation initiatives for Fortune 500 companies
- Architect and implement scalable ecommerce platforms serving millions of users
- Build and manage cross-functional engineering teams of 10+ developers
- Drive performance optimization resulting in 40%+ improvement in site speed
- Implement modern DevOps practices and CI/CD pipelines
VP of Digital User Experience
2018 - 2020Enterprise Retail Company
- Oversaw digital experience strategy across multiple brand portfolios
- Led platform migrations and technology modernization initiatives
- Managed $5M+ technology budget and vendor relationships
- Implemented data-driven optimization and testing frameworks
Director of Global Front End Engineering
2015 - 2018Global Fashion & Lifestyle Brand
- Directed front-end engineering across 15+ international markets
- Architected responsive, mobile-first ecommerce platforms
- Established coding standards and best practices across global teams
- Led adoption of modern JavaScript frameworks and build tools
Senior Software Engineer & Team Lead
2005 - 2015Various Technology Companies
- Developed full-stack web applications using modern frameworks
- Led agile development teams and mentored junior developers
- Implemented automated testing and deployment processes
- Collaborated with UX/UI teams to deliver exceptional user experiences
Notable Clients & Companies
- SharkNinja
- The North Face
- Vans
- Timberland
- WSJ Wine
- Priceline
- NPR Wine Club
- National Geographic Wine Club
Education & Certifications
Continuous Learning & Professional Development
Ongoing education in emerging technologies, leadership development, and industry best practices