Case Studies
Projects.
My Approach
Step 1: Understand the Problem
What is the problem you are trying to solve. Start with Why?
- Define the problem clearly
- Identify the affected customer segment
- Gather customer feedback and data
- Analyze the problem's impact on user experience
- Identify frequency and severity
- Understand the user's goals and frustrations
- Investigate current workarounds or solutions
- Map out the user journey
- Define success metrics for solving the problem
- Document insights and hypotheses
Step 2: Design an MVP
Ideate on the solution, what are possible solutions? What can we build quickly to get some answers?
- Set clear goals and objectives
- Identify core features and prioritize
- Map out the user flow
- Plan for quick iterations
- Use story mapping to visualize the release plan
- Focus on scalability and potential extensions
- Establish KPIs and track user engagement
- Prepare for post-launch support and feedback collection
- Document key learnings and assumptions
Step 3: Test and Learn
Is this solving our problem statement? Take any learnings and go through the process again.
- Map out the user flow
- Plan for quick iterations
- Use story mapping to visualize the release plan
- Focus on scalability and potential extensions
- Establish KPIs and track user engagement
- Prepare for post-launch support and feedback collection
- Document key insights and learnings