Jake Rutter
Digital Technology Leader & Strategic Innovator
With 20+ years of experience leading digital transformations for global brands, I unite teams, drive technology modernization, and deliver performance-enhanced ecommerce platforms that scale. Specializing in strategic leadership, modern web architecture, Shopify development, Salesforce Commerce Cloud, and building high-performing engineering teams that turn vision into reality.
What I Do
Operations & Release Management
End-to-end delivery operations, release coordination, and deployment strategy execution
Performance Optimization
Speed up applications and improve user experience with data-driven optimizations
Ecommerce Engineering
Full-stack ecommerce solutions, front-end, backend, API integration, and platform architecture
AI Integration & Automation
Implementing AI solutions to enhance productivity, automate workflows, and drive intelligent decision-making
Team Leadership & Mentoring
Hiring, coaching, and leading cross-functional engineering teams to drive organizational digital transformation
Agile Transformation & Scrum Enablement
Implementing agile methodologies, optimizing team workflows, and enabling effective scrum practices
Technical Expertise & Platform Experience
Full-stack development, DevOps, and enterprise platform expertise across the modern technology landscape
Commerce Platform Experience
Shopify, Magento, Commerce Cloud, and Oracle Commerce (formerly ATG) implementations
Salesforce Ecosystem
Commerce Cloud, Service Cloud, OMS, Data Cloud, and Experience Cloud solutions
Front-End Frameworks
React, Next.js, Vue.js with server-side rendering and performance optimization
Progressive Web Apps
Fast, responsive applications with native-like experiences across all devices
Headless CMS
Sanity, Contentful, and other API-first content management solutions
Observability & Performance
SpeedCurve, New Relic, Datadog, Lighthouse, and Request Metrics for monitoring
Automated Testing & Regression
Ghost Inspector, Cypress, Playwright, and Selenium for comprehensive test automation
Experimentation & Feature Flagging
Optimizely, LaunchDarkly, AB Tasty for A/B testing and controlled feature rollouts
DevOps & CI/CD
Jenkins, GitHub Actions, Copado for automated deployment and continuous integration
Companies I've Worked With
Trusted by leading brands to deliver exceptional digital experiences
Featured builds & writing
Side projects from The Lab, plus books and articles
TradeTrek
Trading Journal & Analytics Platform
A trading journal and analytics platform to help traders track trades, analyze performance, and refine their strategies with AI-powered insights and pattern recognition.
StrategicPulse
AI-Powered Strategic Clarity Tool for Leaders
A thinking partner for leaders — capture your day in natural language while AI extracts todos, decisions, blockers, and patterns to maintain strategic clarity amidst daily chaos.
First Plate Delaware
Restaurant Discovery Platform
A dining discovery platform focused on Delaware's coastal communities — helping locals and visitors find restaurant specials and explore the culinary landscape of Delaware's beach towns.
Send a Spark
A Fun Way to Notice Someone
A simple, delightful way to let someone know you're thinking of them. Send a spark — because sometimes a small gesture means everything.
Delmarva Community Guide
Real Estate Community Discovery Platform
Helps prospective residents discover and compare residential communities throughout Southern Delaware with interactive mapping and amenity comparisons.
Tails over Thames
Live Heathrow approach traffic
Live Heathrow approach traffic over southwest London — logged, counted, collected.
Mind the Timetable
Richmond to Waterloo, without the guesswork
A timetable for the Richmond to Waterloo corridor. South Western Railway, TfL buses, and Thames Clippers in one place — trains as the operators publish them, and live predictions for the boats.
Three Today
Three things. Every day.
A daily focus app with a hard limit of three slots. Capture what comes to mind, choose three, and the day is full — the fourth thing cannot be added.
Local Sound
Creative music app
A creative music app.
Writing includes Smashing jQuery (2011) and articles for Web Designer magazine.
Let's Work Together
Ready to transform your ideas into exceptional digital experiences? Let's discuss your project and bring your vision to life.